Collagen may be the hottest health trend as of late, but for good reason! Collagen is an incredibly effective protein to support everything from the health of your skin, hair, nails, joints and intestinal lining. We naturally produce collagen in our bodies but as of our mid-twenties, our rate of production begins to decline, which will show up in the increased appearance of fine lines or wrinkles and joint pain. Supplementing with Genuine Health's Clean Collagen will help to hydrate the skin from the inside out, making your skin look more plump and fresh, while preventing joint pain. It's super easy to add to your cup of tea or matcha latte, or bake into treats like these Collagen Chocolate Chip Snowballs.